How Google blocking autocomplete affects negative keyword discovery

Posted by & filed under Negative Keywords.

Starting 10th Aug 2015 Google has restricted unsupported, unauthorized, and unpublished usage of autocomplete API.  What this means is that developers who had incorporated autocomplete feature as a ‘service offering’ independent of Google Search, can no longer do so. This is bad news for developers building interesting apps using these APIs.

Weekly PPC News – Introducing automated extension for shopping ads

Posted by & filed under PPC Roundup.

Learn about the new automated extensions in Shopping Ads, tips on adding negative keywords, an article on Automation eBook’s Ad Testing chapter, custom columns in adwords and cool ad customizers function. From the key essential keyword strategies to why B2B’s should invest PPC campaigns, this week’s PPC domain saw articles educating about some unknown and unexplored… Read more »

The Cost of Ad Blocking – PageFair and Adobe 2015 Report

Posted by & filed under Google Ads Tips.

PageFair in collaboration with Adobe has released their third annual report on Ad Blocking. Ad Blocking blocks the interface between the web browser and ad service provider. The popular ways to do so is through ad blocking extensions such as AdBlock Plus and AdBlock, DNS or VPNs solution etc. This report shares insight on how Ad… Read more »

Weekly PPC News – A Deep Dive into Google Shopping Performance

Posted by & filed under PPC Roundup.

This Week the PPC landscape saw Google announcing new bidding strategies for Shopping Campaigns, simultaneously Bing announced  couple of changes in Bing’s Merchant Center. There are some useful insights shared on how Google’s Shopping Campaigns have been affecting businesses and on the shopping trends that crop from e-commerce sites. All this and other informative posts enlisted… Read more »