Weekly PPC News – Bing Ads Automated Imports, New Gmail Campaign Guide & more

Posted by & filed under AdWords, Bing Ads, Karooya.

This week’s recap of the trending discussion, views, opinions around the PPC space. Here are the top and handpicked news from last week.     1. Stay on top of campaigns across platforms with Automated Imports With the new Automated Imports, advertisers can now automatically sync their AdWords campaigns with Bing Ads. So, now you don’t… Read more »

Merkle | Digital Marketing Report Q4 2016 – Highlights

Posted by & filed under Search Marketing.

Merkle released the Q4 2016 Digital Marketing Report, covering some of the major findings in Paid Search, Organic, Social Media. We have picked some of the key highlights of the report in this post. To view the entire findings and analysis, you can download the report from here.   Google Shopping Ad Traffic Rises Q4… Read more »

Weekly PPC News – Bing Ads Ad Extension Scheduling, AdWords Message Extension Tracking Software and more

Posted by & filed under AdWords, Karooya.

Here is the weekly recap of the top PPC posts from last week. Bing announced Ad Scheduling for ad extensions, graphs explaining why you should immediately switch to ETAs, auditing ad extensions, resolution for Google Shopping campaigns and new features to look forward in YouTube. All this and more in this week’s recap   1. AdWords… Read more »

6 AdWords Strategies To Stay Ahead Of Competitors

Posted by & filed under AdWords.

PPC competition can be intimidating. But being innovative and adopting best practices can help fight the competition intelligently. In this post we will unlock some key features that will give your account and your campaign’s competitiveness a boost.   1. Segment By Time Segment your campaign/ ad group or keywords by time and further by ‘day of… Read more »