Top PPC Posts- June 2017

Posted by & filed under PPC Roundup.

Missed out on top PPC posts published in the month of June? Here’s a quick recap of what was trending. Desktop bid adjustment updated in Bing Ads, Maximize Conversions (a new smart bidding strategy) launched by AdWords and more news covered in this month’s recap of Top PPC News.

AdWords A/B Testing with Experiments

Posted by & filed under Google Ads Experiments.

AdWords A/B testing or split testing helps test and evaluate your campaign with an alternate set of settings. This is possible with AdWords Experiments that lets advertisers make changes without altering the existing campaign.