Amazon PPC is a powerful tool for sellers to promote their products directly within Amazon’s search results and product pages. However, navigating the complexities of Amazon PPC requires a deep understanding of its nuances and best practices. In this comprehensive cheatsheet, we’ll delve into the essential strategies and tactics to help you master Amazon PPC… Read more »
Posts Categorized: Amazon Ads
Quarterly Roundup | Top PPC News | Q1 2024
Greetings, Readers! If you are eager to stay up-to-date with the most recent PPC developments, this is the right spot! Below is the summary of the announcements, notable feature enhancements and PPC advertising data insight that have piqued the interest of industry experts.
Karooya’s Partnership With White Label Expo Continues
Last year, Karooya partnered with White Label Expo – The online retail sourcing show which was held in London & Frankfurt. We are happy to extend our partnership to the New York event too which will occur this year on May 30th & 31st.
Step-by-Step Guide to Integrating Amazon Attribution for Google Ads
In paid search advertising, the ability to measure the effectiveness of your campaigns is paramount. If you’re an Amazon seller using Google Ads to promote your products or store on Amazon, you’re likely no stranger to the challenge of tracking the performance of Google Ads and understanding its impact on your Amazon sales. Thankfully, there’s… Read more »
5 Competitive Intelligence Tools To Elevate Your Amazon Ads Strategy
Dominating the ever-evolving Amazon marketplace requires constant adaptation and keen awareness of your competitors’ maneuvers. Understanding their strategies isn’t just about copying – it’s about uncovering your own blind spots and identifying areas for improvement. This allows you to strategically level up, close the gap, and fight for top rankings with greater confidence.