{"id":10935,"date":"2020-02-12T17:40:29","date_gmt":"2020-02-12T12:10:29","guid":{"rendered":"https:\/\/www.karooya.com\/blog\/?p=10935"},"modified":"2020-02-12T11:42:19","modified_gmt":"2020-02-12T06:12:19","slug":"google-click-and-cpc-quarterly-growth-historical-data","status":"publish","type":"post","link":"https:\/\/www.karooya.com\/blog\/google-click-and-cpc-quarterly-growth-historical-data\/","title":{"rendered":"Google Click and CPC Quarterly Growth Historical Data"},"content":{"rendered":"<p class=\"lead\">Google releases its financial result every quarter, giving us insight into how they have progressed. They used to share paid-click and cost-per-click information on Google Properties along with other results. As of late, they have discontinued sharing that data.<\/p>\n<p><!--more--><\/p>\n<p>We have captured all the historical data and have prepared it graphically for a clearer understanding.<\/p>\n<p>&nbsp;<\/p>\n<p>Previously Google captured the aggregate paid clicks and aggregate\u00a0 CPC data. From Q1, 2009 to Q1, 2014 we captured that data. Here are the details:<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/aggregate-cpc-change.png\"><img loading=\"lazy\" decoding=\"async\" width=\"860\" height=\"378\" class=\"aligncenter size-full wp-image-10972\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/aggregate-cpc-change.png\" alt=\"aggregate cpc % change\" \/><\/a>\n<p>&nbsp;<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/aggregate-paid-clicks-change.png\"><img loading=\"lazy\" decoding=\"async\" width=\"865\" height=\"383\" class=\"aligncenter size-full wp-image-10973\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/aggregate-paid-clicks-change.png\" alt=\"aggregate paid clicks % change\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>Thereafter they added paid clicks and CPC to their financial results. Here is the graphical representation of paid clicks on Google properties captured from Q2, 2014 till Q3, 2019.<\/p>\n<p>&nbsp;<\/p>\n<p>This shows the % growth witnessed in a quarter compared from that of the same quarter in the previous year. Here are the details:<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/paid-clicks-change.png\"><img loading=\"lazy\" decoding=\"async\" width=\"879\" height=\"371\" class=\"aligncenter size-full wp-image-10974\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/paid-clicks-change.png\" alt=\"paid clicks % change\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>Here is the graphical representation of CPC on Google properties captured from Q2, 2014 till Q3, 2019<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/cpc-change.png\"><img loading=\"lazy\" decoding=\"async\" width=\"879\" height=\"377\" class=\"aligncenter size-full wp-image-10975\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2020\/02\/cpc-change.png\" alt=\"cpc % change\" \/><\/a>\n<h6><em>Data Source &#8211; <a href=\"https:\/\/abc.xyz\/investor\/\" target=\"_blank\" rel=\"noopener\">Alphabet Investor Relations<\/a><\/em><\/h6>\n<p>&nbsp;<\/p>\n<p><strong>Related Links:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.karooya.com\/blog\/googles-click-cpc-growth-timeline-chart\/\" target=\"_blank\" rel=\"noopener\">Google&#8217;s Click and CPC Growth Timeline Chart<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Google releases its financial result every quarter, giving us insight into how they have progressed. They used to share paid-click and cost-per-click information on Google Properties along with other results. As of late, they have discontinued sharing that data.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-10935","post","type-post","status-publish","format-standard","hentry","category-googl-search-tips"],"featured_image_src":null,"author_info":{"display_name":"Kirti","author_link":"https:\/\/www.karooya.com\/blog\/author\/kirti\/"},"_links":{"self":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/10935","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/comments?post=10935"}],"version-history":[{"count":9,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/10935\/revisions"}],"predecessor-version":[{"id":10978,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/10935\/revisions\/10978"}],"wp:attachment":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/media?parent=10935"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/categories?post=10935"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/tags?post=10935"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}