{"id":179,"date":"2015-06-17T11:47:27","date_gmt":"2015-06-17T06:17:27","guid":{"rendered":"http:\/\/www.karooya.com\/blog\/?p=179"},"modified":"2017-07-06T14:24:45","modified_gmt":"2017-07-06T08:54:45","slug":"how-to-know-which-landing-page-is-performing-well-in-adwords","status":"publish","type":"post","link":"https:\/\/www.karooya.com\/blog\/how-to-know-which-landing-page-is-performing-well-in-adwords\/","title":{"rendered":"How to Know Which Landing Page Is Performing Well in Adwords"},"content":{"rendered":"<p class=\"lead\">It is always very important to know that how people are \u00a0interacting with the landing page that you are showing to them. Landing pages play a vital role in making customer aware about your services and ultimately getting them converted.<\/p>\n<p><!--more--><\/p>\n<p>&nbsp;<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/top_performing_landing_page.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-327\" title=\"Identify top performing landing page\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/top_performing_landing_page.jpg\" alt=\"Identify top performing landing page\" width=\"439\" height=\"372\" \/><\/a>\n<p style=\"text-align: left;\">Adwords does not show much about the landing page as you can only see the landing page by clicking on each ad copy or the other way is to download an ad performance report that we have used in this blog.<\/p>\n<p style=\"text-align: left;\">Here, we will be showing you how to find a landing page which is performing well by getting conversions. Follow the below steps to understand things better:<\/p>\n<p style=\"text-align: left;\"><span style=\"text-decoration: underline;\"><strong>Step-1:<\/strong><\/span><\/p>\n<p style=\"text-align: left;\">Select All Online Campaign campaign Tab<\/p>\n<p style=\"text-align: left;\"><a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_online_campaign_tab.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-344\" title=\"Select All Online Campaign campaign Tab\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_online_campaign_tab.png\" alt=\"Select All Online Campaign campaign Tab\" width=\"686\" height=\"364\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step -2:<\/strong><\/span><br \/>\nClick on ads tab to select all the ads<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_all_ads.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-343\" title=\"Click on ads tab to select all the ads\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_all_ads.png\" alt=\"Click on ads tab to select all the ads\" width=\"739\" height=\"254\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step \u2013 3:<\/strong><\/span><br \/>\nClick on Filter to create a filter:<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/create_a_filter.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-342\" title=\"Click on Filter to create a filter\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/create_a_filter.png\" alt=\"Click on Filter to create a filter\" width=\"820\" height=\"257\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step -4:<\/strong><\/span><br \/>\nSelect Clicks as the parameter to create filter:<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_clicks_as_parameter.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-341\" title=\"Select Clicks as the parameter to create filter\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_clicks_as_parameter.png\" alt=\"Select Clicks as the parameter to create filter\" width=\"610\" height=\"378\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Step \u2013 5:<\/strong><\/p>\n<p>Create a filter with clicks greater than equal to 1. This filter will remove the ads that have not received any clicks.<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/clicks_greater_than_1.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-340\" title=\"filter with clicks greater than equal to 1\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/clicks_greater_than_1.png\" alt=\"Create filter with clicks greater than equal to 1\" width=\"808\" height=\"281\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step &#8211; 6:<\/strong><\/span><br \/>\nAfter implementing the filter, click on \u2018clicks\u2019 column to make it in descending order.<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/descending_order_clicks.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-339\" title=\"click on \u2018clicks\u2019 column to make it in descending order\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/descending_order_clicks.png\" alt=\"click on \u2018clicks\u2019 column to make it in descending order\" width=\"693\" height=\"424\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step \u2013 7:<\/strong><\/span><br \/>\nClick on the download button and then select the format that you want the report to be downloaded in.<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/click_download.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-338\" title=\"Click on the download button\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/click_download.png\" alt=\"Click on the download button\" width=\"598\" height=\"355\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step \u2013 8:<\/strong><\/span><br \/>\nOpen the downloaded excel file:<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/downloaded_excel_file.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-337\" title=\"Open the downloaded excel file\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/downloaded_excel_file.png\" alt=\"Open the downloaded excel file\" width=\"672\" height=\"524\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step \u2013 9:<\/strong><\/span><br \/>\nRemove the unwanted rows and columns, just keep destination URL, clicks, cost, impressions, conversions, cost\/conv., CTR, and conversion rate.<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/remove_unwanted_rows_columns.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-336\" title=\"Remove the unwanted rows and columns\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/remove_unwanted_rows_columns.png\" alt=\"Remove the unwanted rows and columns\" width=\"566\" height=\"442\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step \u2013 10:<\/strong><\/span><br \/>\nSelect all the rows and columns and then click on insert and select pivot table, choose the option for new sheet in the pop-up box that appears and then click on submit.<\/p>\n<a href=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_pivot_table.png\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-335\" title=\"select pivot table\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_pivot_table.png\" alt=\"select pivot table\" width=\"661\" height=\"516\" \/><\/a>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Step \u2013 11:<\/strong><\/span><br \/>\nSelect the destination URL as the row label and all the rest in the values section near the row label box. You can just drag and drop the fields in the row label and value sections.<\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-334\" title=\"Select the destination URL \" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2015\/06\/select_destination_url.png\" alt=\"Select the destination URL \" width=\"575\" height=\"448\" \/>\n<p>&nbsp;<\/p>\n<p>Now you will be able to see the selections in the sheet and then you can see the landing pages and the conversions that have happened through the landing page.\u00a0These steps will help you to make precise decisions in future and also help you to take proper bidding decisions that will save you a lot of money and time. Please let us know your views in the below comment section.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is always very important to know that how people are \u00a0interacting with the landing page that you are showing to them. Landing pages play a vital role in making customer aware about your services and ultimately getting them converted.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-179","post","type-post","status-publish","format-standard","hentry","category-googl-search-tips"],"featured_image_src":null,"author_info":{"display_name":"Kirti","author_link":"https:\/\/www.karooya.com\/blog\/author\/kirti\/"},"_links":{"self":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/comments?post=179"}],"version-history":[{"count":28,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/179\/revisions"}],"predecessor-version":[{"id":5096,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/179\/revisions\/5096"}],"wp:attachment":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/media?parent=179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/categories?post=179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/tags?post=179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}