{"id":1850,"date":"2016-01-04T16:57:14","date_gmt":"2016-01-04T11:27:14","guid":{"rendered":"http:\/\/www.karooya.com\/blog\/?p=1850"},"modified":"2017-07-06T22:31:51","modified_gmt":"2017-07-06T17:01:51","slug":"weekly-ppc-news-ppc-trends-and-tactics-you-cant-ignore-in-2016","status":"publish","type":"post","link":"https:\/\/www.karooya.com\/blog\/weekly-ppc-news-ppc-trends-and-tactics-you-cant-ignore-in-2016\/","title":{"rendered":"Weekly PPC News – PPC Trends And Tactics You Can\u2019t Ignore In 2016"},"content":{"rendered":"

The first Weekly PPC News for the year 2016 brings you with a list of articles that will help\u00a0plan better and strategically in this year. Know how the past year’s developments can contribute in uplifting your PPC campaigns and what all you can expect in the PPC space with PPC pros predicting the developments.<\/p>\n

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Go ahead, learn more and give your PPC account the jump this year.<\/p>\n

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1.\u00a03 PPC Trends And Tactics You Can\u2019t Ignore In 2016<\/a><\/p>\n

Columnist Pauline Jakober<\/a> shares the biggest developments that took place in paid search in 2015 and that will be big in this year. Here are the three specific areas that paid search advertisers should consider in 2016<\/p>\n\"Ad<\/a>\n

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2.\u00a0PPC Paydirt: Check Out Our Top Paid Search Columns Of 2015!<\/a><\/p>\n

In year 2015, paid search domain witnessed big developments. Here are top 10 paid search columns that covers the\u00a0improvements, enhancements or announcements made by Google, listed down by Jessica Thompson<\/a>.<\/p>\n

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3.\u00a06 Reasons Small Businesses Can Benefit From PPC<\/a><\/p>\n

Small business think PPC is a hard nut to crack and ignore it as a possible marketing medium. Here are 6 valid reasons discussed that showcases the ways in which businesses can benefit from PPC campaign.<\/p>\n

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4.\u00a0Bringing the Marketing Pie Full Circle with AdWords Data<\/a><\/p>\n

Ed Miller<\/a>, CEO of DataHero<\/a> discusses the importance of Google AdWords and why advertisers must be given the ability to create visually appealing Google AdWords reports. Know more about it in this post.<\/p>\n\"AdWords<\/a>\n

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5.\u00a0These PPC Marketing Strategy Mistakes Can Kill Your Campaigns<\/a><\/p>\n

Sunny Popali<\/a> shares light on the strategies that if not implemented properly can turn risky for your business and fall hard on your pocket. Here are the actions that if taken can turn detrimental and the examples to explain the same,<\/p>\n

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6.\u00a0What\u2019s in Store for PPC in 2016? Predictions from the Pros<\/a><\/p>\n

Here are some of the predictions for the year 2016 as discussed by Larry Kim<\/a>. Have a look at what could happen in this year and how you can benefit from it.<\/p>\n

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7.\u00a03 Things You Have to be Testing on AdWords Right Now<\/a><\/p>\n

Advertisers looking to go beyond\u00a0PPC\u00a0advertising programs should try testing the opportunities mentioned in this post. If you haven’t yet taken advantage of these features yet, you must try it discusses Sandra Rand<\/a>.<\/p>\n\"Gmail<\/a>\n

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8.\u00a0It\u2019s Time For PPC To Stop Ignoring Client Management<\/a><\/p>\n

Kirk Williams<\/a> shares his view in this interesting post where he discusses why advertisers must focus more on client management in the PPC\u00a0space. If you have lately ignored client management roles, then read this post to know why you shouldn’t.<\/p>\n

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9.\u00a010 Simple Predictions For The Ever-Evolving World Of Pay Per Click In 2016<\/a><\/p>\n

Here’s another post that shares how the PPC space will evolve in 2016. Dateme Tubotamuno<\/a> shares predictions that will cut across search, display and paid advertising campaigns. Learn more in this post.<\/p>\n

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