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\nRanked in the order of most viewed posts, here are the top posts that were published by us this year.<\/p>\n
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1.\u00a0Free AdWords Script to Analyze Quality Score in Detail<\/a><\/p>\n We shared a Free script that provides a breakup of the Quality Score attributes for each keyword, namely Expected CTR, Ad Relevance and Landing Page Experience. If you haven’t yet made use of this script, then get it here and reap its benefits.<\/p>\n <\/p>\n 2.\u00a0No Side Ads \u2013 AdWords Script to Identify Keywords under Threat<\/a><\/p>\n Here is another AdWords script that was shared soon after Google introduced the change of removing the right side ads. The purpose of this script was to identify keywords that are under threat and are losing out on traffic as a result of this change.<\/p>\n <\/p>\n 3.\u00a0AdWords Expanded Text Ads Character Limit<\/a><\/p>\n This post gave a primer on what\u00a0the revised and extended character limits of Expanded Text Ads were in comparison to the Standard Text Ads.<\/p>\n <\/p>\n 4.\u00a0Announcing Expanded Text Ad Preview Tool<\/a><\/p>\n Soon after Google made the major announcement of the new extended ad format, we released a helpful preview tool that was intended to help you review your Expanded Text Ads and preview it too.<\/p>\n <\/p>\n 5.\u00a0Track Expanded Text Ads\u2019 Performance with AdWords Script<\/a><\/p>\n This free script helps you analyze and track your Expanded Text Ad performance in comparison to the Standard Ads. The primary benefits of using this script is to identify under-performing ETAs on key performance metrics and identifying ad groups with no ETA yet.<\/p>\n <\/p>\n 6.\u00a0Why You Should Use Single Ad Keywords per Ad Group?<\/a><\/p>\n This post explores how SKAG can significantly benefit your campaign execution if strategically included in building your campaigns. Check out the reasons why this concept might work for you.<\/p>\n <\/p>\n 7.\u00a0How To Do Bulk IP Exclusion in Bing Ads?<\/a><\/p>\n Campaign exclusions lets you restrict your ads from showing for specified\u00a0locations, websites (website exclusion), IP addresses (IP exclusion) and keyword exclusion (negative keywords). In this post \u00a0we discussed about one of such exclusion options i.e, IP exclusion and how you can apply it to multiple campaigns.<\/p>\n <\/p>\n 8.\u00a0AdWords Script to Find Impact of No Side Ads Change<\/a><\/p>\n Further to help advertisers find how the removal of right side ads are impacting the performance in their AdWords account, we shared another script. This was another of our widely viewed post.<\/p>\n <\/p>\n 9.\u00a0Using Bing\u2019s Share Of Voice Report To Recover Lost Impressions<\/a><\/p>\n Witnessing a slump in your PPC campaigns and unable to ascertain what is leading to that? You can take help from Bing\u2019s customized reports that helps you get insight into where your impressions are losing out on and what steps you can take actions to control further loss.<\/p>\n <\/p>\n 10.\u00a0Bing Ads vs AdWords Ad Extensions<\/a><\/p>\n We all know the importance of ad extensions for your AdWords performance.\u00a0Here\u2019s updating you with the ad extensions currently available in Bing Ads and AdWords.<\/p>\n <\/p>\n Related Articles:<\/strong><\/p>\n Ranked in the order of most viewed posts, here are the top posts that were published by us this year.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[12,16],"tags":[],"class_list":["post-3849","post","type-post","status-publish","format-standard","hentry","category-expanded-text-ads","category-ppc-roundup"],"featured_image_src":null,"author_info":{"display_name":"Kirti","author_link":"https:\/\/www.karooya.com\/blog\/author\/kirti\/"},"_links":{"self":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/3849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/comments?post=3849"}],"version-history":[{"count":13,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/3849\/revisions"}],"predecessor-version":[{"id":4511,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/3849\/revisions\/4511"}],"wp:attachment":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/media?parent=3849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/categories?post=3849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/tags?post=3849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"expanded](\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2016\/09\/eta-vs-standard-ads-normalized.png\")
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