{"id":5474,"date":"2017-09-11T18:24:22","date_gmt":"2017-09-11T12:54:22","guid":{"rendered":"http:\/\/www.karooya.com\/blog\/?p=5474"},"modified":"2017-09-11T18:24:22","modified_gmt":"2017-09-11T12:54:22","slug":"bing-remarketing-bid-adjustments","status":"publish","type":"post","link":"https:\/\/www.karooya.com\/blog\/bing-remarketing-bid-adjustments\/","title":{"rendered":"Weekly PPC News – Bing Ads Remarketing Bid Adjustments, AdWords Shopping Ads in New Countries and more"},"content":{"rendered":"

Google’s Shopping Ads have expanded its reach to more countries, Bing’s remarketing bid adjustments to help advertisers adjust bids according to audience lists, showing your ads on Google Maps, Facebook custom audience updated options available to advertisers and more in this week’s PPC News recap.<\/p>\n

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1.\u00a0Reach more customers with Shopping ads in new countries<\/a><\/p>\n

With shopping ads now made available in 30 countries, advertisers can largely benefit by expanding the reach of their campaigns to these multilingual companies.<\/p>\n\"shopping<\/a>\n

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2.\u00a0Effectively target your audiences with the new remarketing bid adjustment opportunity<\/a><\/p>\n

Remarketing bid adjustments lets you adjust your bids of your audience lists. Here is how you can get started with it and also about setting up audience targeting.<\/p>\n

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3.\u00a0Speed up your search text ads with AMP landing pages<\/a><\/p>\n

In the coming weeks Google will be launching using the fast loading AMP (Accelerated Mobile Pages) landing pages for your search text ads and ensure a better landing page experience.<\/p>\n

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4.\u00a0FACEBOOK CUSTOM AUDIENCE TARGETING UPDATES<\/a><\/p>\n

Chadd Powell<\/a> discusses how Facebook has expanded the remarketing audience with more options to create your custom audience list. Learn what has been updated and what the new options mean.<\/p>\n\"facebook<\/a>\n

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5.\u00a0How to Choose the Best Landing Page for E-commerce PPC Campaigns<\/a><\/p>\n

Selecting the right landing page and understanding how it is performing is crucial for your campaign’s success. Andrew Lolk<\/a> discusses about finding the best landing page so that your campaign is able to drive results.<\/p>\n

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6.\u00a0AdWords Audit Template<\/a><\/p>\n

Here is a comprehensive audit template that helps you with the key tasks to audit from your AdWords account once up and running.<\/p>\n

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7.\u00a0Four Facebook Remarketing Ads That Enhance E-Commerce Revenue<\/a><\/p>\n

Facebook’s custom audience helps you narrow down your audience reach. Shane Barker<\/a> shares four types of remarketing ads that you can make use of to uplift from the audience list and increase your revenue.<\/p>\n\"facebook<\/a>\n

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8.\u00a0Invasion Of Google Maps Ads \u2013 Helpful Or No?<\/a><\/p>\n

Julie F Bacchini<\/a> explores and evaluates the ads on Google Maps, how users may interact with these ads and how advertisers can show their ads there.<\/p>\n

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9.\u00a0Optimize your GDN accounts with more hidden gems<\/a><\/p>\n

Want to optimize your Google Display campaigns? Pauline Jakober<\/a> shares some of the optimization tips that are mostly overlooked and can be your teeny step towards making significant improvements.<\/p>\n

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Related Links:<\/strong><\/p>\n