{"id":5649,"date":"2017-10-23T22:24:27","date_gmt":"2017-10-23T16:54:27","guid":{"rendered":"http:\/\/www.karooya.com\/blog\/?p=5649"},"modified":"2017-10-23T22:25:39","modified_gmt":"2017-10-23T16:55:39","slug":"weekly-ppc-news-bing-ads-multi-linking-accounts","status":"publish","type":"post","link":"https:\/\/www.karooya.com\/blog\/weekly-ppc-news-bing-ads-multi-linking-accounts\/","title":{"rendered":"Weekly PPC News – Bing Ads Accounts Multi-Linking, AdWords ‘Days to Conversion’ and more"},"content":{"rendered":"

Bing Ads announced the launch of multi-linking of accounts in the coming few months and introduced the new Bing Ads Overview tab, AdWords ‘Days To Conversion’ segment launched and more covered in this week’s recap of Weekly PPC News.<\/p>\n

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1.\u00a0Connect your accounts easily with Multi-Linking<\/a><\/p>\n

Bing Ads in the coming weeks will be rolling out Multi-linking to empower advertisers with multiple account management. Learn about what to expect from this update and how to take advantage of this new feature.<\/p>\n\"multi-link<\/a>\n

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2.\u00a0Get visitors to your landing page faster with parallel tracking<\/a><\/p>\n

Google will be rolling out parallel tracking later this year that will allow uses to directly land on the landing page while the browser processes the URL tracking request in the background.<\/p>\n

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3.\u00a0Google AdWords \u2018Days to Conversion\u2019 Shows How Long it Will Take an Ad to Convert<\/a><\/p>\n

The new AdWords ‘Days to Conversion’ segment gives an estimate of how many days advertisers can expect between the initial click and the conversions.\u00a0Matt Southern<\/a>\u00a0shares details.<\/p>\n

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4.\u00a0Google Merchant Center Updates Make Feed Testing and Other Tasks Simpler<\/a><\/p>\n

More insight into the new user experience in the Google Merchant Center feeds tab. Here is how the new feeds experience will benefit you.<\/p>\n

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5.\u00a0Quickly review campaigns in the new Bing Ads Overview tab<\/a><\/p>\n

With the new Overview tab in Bing Ads, advertisers can view various campaign elements, summarize the performance\u00a0and other metrics that you wish to track.<\/p>\n\"bing<\/a>\n

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6.\u00a0Sponsored Content + Sponsored InMail: A Love Story<\/a><\/p>\n

LinkedIn introduced a new Conversion Tracking Tool, with which the Sponsored content and Sponsored InMail can be measured. Learn more about how to get started with it.<\/p>\n

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7.\u00a0Google News Digest: New Google AdWords Interface, Mobile-First Index Tests, and How to Take Your Online Traffic Offline<\/a><\/p>\n

Olga Andrienko<\/a>\u00a0recaps the latest technical updates and new features introduced\u00a0by Google since the start of this year.<\/p>\n

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8.\u00a0Facebook Is Adding New Custom Audience Options to Improve Ad Targeting<\/a><\/p>\n

Andrew Hutchinson<\/a> shares details about two new Custom Audience options made available by Facebook. Know more about what these latest addition would mean for you.<\/p>\n\"custom<\/a>\n

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9.\u00a05 Advanced Ways to Increase Your AdWords CTR<\/a><\/p>\n

Dusty Vegas<\/a> gives out ways to increase your AdWords CTR, an objective that advertisers vie for. Though some basic tactics are important, here are the advanced tricks to put to practice.<\/p>\n

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10.\u00a0AdWords Competition: Battling Over Prime Real Estate<\/a><\/p>\n

Losing out on search volume and clicks for your ads? Here are the steps to to investigate what is resulting in the decrease in volume, while also assessing the competitive landscape.<\/p>\n

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Related Links:<\/strong><\/p>\n