{"id":5862,"date":"2017-12-13T15:22:01","date_gmt":"2017-12-13T09:52:01","guid":{"rendered":"http:\/\/www.karooya.com\/blog\/?p=5862"},"modified":"2017-12-13T15:22:01","modified_gmt":"2017-12-13T09:52:01","slug":"our-10-popular-posts-from-2017","status":"publish","type":"post","link":"https:\/\/www.karooya.com\/blog\/our-10-popular-posts-from-2017\/","title":{"rendered":"Karooya&#8217;s 10 Popular Posts From 2017"},"content":{"rendered":"<p class=\"lead\" class=\"lead\">Ranked in the order of most viewed and read posts, here are the top posts that were published by us this year.<\/p>\n<p><!--more--><\/p>\n<img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2016\/12\/big-logo-img.jpg\" alt=\"big-logo-img\" \/>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/broad-match-modifier-examples\/\" target=\"_blank\" rel=\"noopener\">Broad Match Modifier Examples<\/a><\/p>\n<p>Broad match modifier match type explained with examples, its usage compared with other match types and how its controlled nature matches up to relevant search queries.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/adwords-script-find-poor-performing-ads\/\" target=\"_blank\" rel=\"noopener\">AdWords Script to Find Poor Performing Ads<\/a><\/p>\n<p>This AdWords script helps pull out ad performance data that can help easily identify your winning and poor performing ads. You can accordingly take the recommended action, as shown below.<\/p>\n<img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2017\/03\/adwords-performance-script-params.png\" alt=\"adwords performance script params\" \/>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/expanded-text-ads-excel-template\/\" target=\"_blank\" rel=\"noopener\">AdWords \u2018Expanded Text Ads\u2019 Excel Ad Template<\/a><\/p>\n<p>We have pulled together an\u00a0<a href=\"https:\/\/docs.google.com\/spreadsheets\/d\/1x-gJioOhoInWdGakmz9yjFk-bVp5Q1Knh1hveT-XEVc\/export?format=xlsx\" target=\"_blank\" rel=\"noopener noreferrer\">excel template<\/a>\u00a0that can help you create ad copies and test out various ad messaging options of your Expanded Text Ads.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/phrase-match-vs-bmm-adwords\/\" target=\"_blank\" rel=\"noopener\">Phrase Match vs Broad Match Modifier (BMM)<\/a><\/p>\n<p>Here is how phrase match differs from broad match modifier match type and when using either of these two will make more sense for your campaign.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/adwords-ab-testing\/\" target=\"_blank\" rel=\"noopener\">AdWords A\/B Testing with Experiments<\/a><\/p>\n<p class=\"lead\">AdWords Experiments lets advertisers test and evaluate an alternate set of settings for your campaign without altering the existing campaign. Here is how and when you should use this feature.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/landing-page-quality-score-checker\/\" target=\"_blank\" rel=\"noopener\">Landing Page Quality Score Checker<\/a><\/p>\n<p>Karooya&#8217;s <a href=\"https:\/\/www.karooya.com\/free-adwords-audit-report\" target=\"_blank\" rel=\"noopener noreferrer\">Free Audit report<\/a>\u00a0helps\u00a0with a keyword summary with all the QS components. Instead of spending time reviewing each keyword and quality score individually, our report helps you get the account summary in a matter of time. More details about it in this post.<\/p>\n<img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2017\/03\/keyword-breakup-landing-page-experience.png\" alt=\"keyword breakup landing page experience\" \/>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/how-to-set-up-shared-target-cpa-in-your-adwords-campaign\/\" target=\"_blank\" rel=\"noopener\">How to Set Up Target CPA Smart Bidding For Your AdWords Campaign?<\/a><\/p>\n<p>This post discusses how advertisers can set shared Target CPA with portfolio bidding and when they are more likely to impact your campaign performance.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/6-adwords-strategies-to-stay-ahead-of-competitors\/\" target=\"_blank\" rel=\"noopener\">6 Strategies To Track &amp; Stay Ahead of AdWords Competitors<\/a><\/p>\n<p>Here are the 6 strategies that will give your AdWords account and your campaign&#8217;s competitiveness a boost; and help you win from your competitors .<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/negative-keyword-match-types-best-practices\/\" target=\"_blank\" rel=\"noopener\">AdWords Negative Keyword Match Types \u2013 Best Practices<\/a><\/p>\n<p>Negative keywords restricts your ad from showing for irrelevant search queries. Learn about the best practices to follow to use the right negative keywords.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.karooya.com\/blog\/how-you-can-outrank-your-adwords-competitors\/\" target=\"_blank\" rel=\"noopener\">How To Outrank AdWords Competitors With Target Outranking Share?<\/a><\/p>\n<p>To fight the competition advertises must identify the competitors and secondly setting up a bidding strategy that helps outrank the competition. The former objective is met with Auction Insights Report and the latter with the help of\u00a0Target Outranking Share bidding strategy.<\/p>\n<img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.karooya.com\/blog\/wp-content\/uploads\/2017\/06\/find-competitors-adwords.png\" alt=\"find competitors adwords\" \/>\n<p>&nbsp;<\/p>\n<p><strong>Related Links:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.karooya.com\/blog\/top-adwords-scripts-2017\/\" target=\"_blank\" rel=\"noopener\">Top AdWords Scripts From 2017<\/a><\/li>\n<li><a href=\"https:\/\/www.karooya.com\/blog\/new-feature-optimize-campaigns-even-faster\/\" target=\"_blank\" rel=\"noopener\">[New Feature] Optimize Your Campaigns Even Faster With \u201cMust Add\u201d Negative Keywords<\/a><\/li>\n<li><a href=\"https:\/\/www.karooya.com\/blog\/roundup-of-ppc-holiday-strategies\/\" target=\"_blank\" rel=\"noopener\">Roundup Of PPC Holiday Strategies<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Ranked in the order of most viewed and read posts, here are the top posts that were published by us this year.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[16],"tags":[],"class_list":["post-5862","post","type-post","status-publish","format-standard","hentry","category-ppc-roundup"],"featured_image_src":null,"author_info":{"display_name":"Kirti","author_link":"https:\/\/www.karooya.com\/blog\/author\/kirti\/"},"_links":{"self":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/5862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/comments?post=5862"}],"version-history":[{"count":3,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/5862\/revisions"}],"predecessor-version":[{"id":5865,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/posts\/5862\/revisions\/5865"}],"wp:attachment":[{"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/media?parent=5862"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/categories?post=5862"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.karooya.com\/blog\/wp-json\/wp\/v2\/tags?post=5862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}