Negative Keywords Lists reduces the effort of individually assigning keywords to multiple campaigns. Not only do you get to save time but you can also manage your account more efficiently as a result. The vicious web of campaign negatives is solved with lists that can be easily created if you have categorized your negative keywords properly…. Read more »
Monthly Archives: August 2015
Weekly PPC News – Analyzing Google Shopping Search Partners Data
From updates by Google about Google Play search ads, improved Dynamic Search Ads and seamless Google Merchant Center to informative articles on improving quality score using Bing Ads Intelligence and useful excel tips, this edition covers all the articles that grabbed attention the last week.