Broad and broad match modifier, might appear to be same, but are totally different in their functionality. Here we discuss what differentiates one from the other.
Posts Categorized: Keywords
We say, why not! Using broad match negative keywords is no restriction but yes, it does come with a rulebook to follow.
One quick and effective way to optimize your paid search performance in Amazon Ads is through comparing the performances over time.
Long Tail keywords have long got the support to be made a part of one’s PPC strategy. But is it an effective way to reach your target audience?
The best way to discover new keywords for your Amazon Ads campaign is to run an automatic campaign, along with a manual campaign, with the same products in each. Once the automatic campaign gains traction, you can start analyzing it’s search term report to find good performing keywords and move them to your manual campaign. Thus over period… Read more »