As much it is important to identify irrelevant terms, so is to identify new keywords. We help you find not only the irrelevant terms but also the ones that you can potentially bid on.
Posts Categorized: Keywords
Broad Match vs Broad Match Modifier Match Types in Google Ads
Broad and broad match modifier, might appear to be same, but are totally different in their functionality. Here we discuss what differentiates one from the other.
Should Negative Keywords be Broad Match?
We say, why not! Using broad match negative keywords is no restriction but yes, it does come with a rulebook to follow.
[New Feature] – Compare Performance Change Over Time in Amazon Ads
One quick and effective way to optimize your paid search performance in Amazon Ads is by comparing the performances over time.
Are Long Tail Keywords Still Relevant In Paid Search?
Long Tail keywords have long got the support to be made a part of one’s PPC strategy. But is it an effective way to reach your target audience?