Some don’t put much heed to what match type to use for their keywords. However, this is as much a crucial task, as what benefit would one get by running a campaign that is not targeted properly.
Posts Categorized: Keywords
How to Identify New Keywords for Your Amazon Ads Campaign
As much it is important to identify irrelevant terms, so is to identify new keywords. We help you find not only the irrelevant terms but also the ones that you can potentially bid on.
Broad Match vs Broad Match Modifier Match Types in Google Ads
Broad and broad match modifier, might appear to be same, but are totally different in their functionality. Here we discuss what differentiates one from the other.
Should Negative Keywords be Broad Match?
We say, why not! Using broad match negative keywords is no restriction but yes, it does come with a rulebook to follow.
[New Feature] – Compare Performance Change Over Time in Amazon Ads
One quick and effective way to optimize your paid search performance in Amazon Ads is by comparing the performances over time.
