Microsoft Advertising Keyword Rank Tracking

Posted by & filed under Keywords, Microsoft Ads.

Keyword ranking ascertains how your website ranks for a certain keyword that you wish to be listed for. Keeping a track of where your business stands for a keyword helps accordingly take steps to build it through SEO or paid search activities.

How To Improve Impressions in AdWords?

Posted by & filed under Google Ads Tips, Keywords.

For businesses to increase the chances of generating more clicks from their ads, they need to improve the number of times the ad appears for a search query result. Impressions is directly proportional to the clicks received, so ensuring that you make your ad show successfully for all relevant user queries directly impacts the clicks.