Responsive Search Ads was announced by Google Ads earlier this year. Ever since we have been trying to find out ways to help advertisers, firstly with RSA Template and RSA Preview Tool, and now with the AdWords script to compare performance of ETAs with RSAs.
Posts Categorized: Karooya’s AdWords Scripts
In order to help advertisers analyze their ads in the new ad format, we have updated our Ad Performance Script to include Responsive Search Ads too.
Two years back, we developed an AdWords Script that helped advertisers identify duplicate keywords as well as close variants. Today we have updated the script to let advertisers specify their preferred language and generate the list of duplicate keywords in that language.
AdWords Experiments lets you configure and test changes that can be later applied to your original campaign. For a large account with multiple experiments, keeping a track of all experiments and their performance might be a tedious task. We have created a script to consolidate and track the performance of your experiments in your account.
Update on 19th July, 2018: This script now supports Responsive Search Ads as well. All ads are not created equal. When you create multiple ads in an ad group, there are certain hypotheses you go with. You may wish to emphasize on call to action in one ad. You may highlight different USPs in… Read more »