Like Google Ads, Amazon advertising has the option to narrow down your targeting by excluding irrelevant keywords, brands and product from triggering your ad. In this post we discuss about them in length.
Posts Categorized: Negative Keywords
We have been stressing enough on the importance of negative keywords enough! So, we decided to put together a comprehensive negative keywords list to add to your Google Ads account.
Micromanaging your negative keywords might be a tedious task. To ease out, grouping common set of negative keywords helps organize your account. Negative Keyword List spares marketers the time spent in manually adding the same set of keywords across campaigns.
We launched the Negative Keywords Tool for Amazon Ads roughly 2 years back. Now, with negative keywords available for Sponsored Brand campaigns, we have updated our tool with the same.
Negative keywords is an important and essential component of a PPC account. It curtails unwanted budget spend and improves the quality of traffic.