AdWords A/B Testing with Experiments

Posted by & filed under Google Ads Experiments.

AdWords A/B testing or split testing helps test and evaluate your campaign with an alternate set of settings. This is possible with AdWords Experiments that lets advertisers make changes without altering the existing campaign.

How To Run A/B Testing with AdWords Experiments – Step-by-Step Guide

Posted by & filed under Google Ads Experiments, Google Ads Tips.

It might be a difficult decision to tweak an active campaign delivering a consistent performance. You do not wish to disrupt the current flow, yet have a set of changes that ‘could’ optimize the campaign performance. Campaign Drafts and Experiments or AdWords Experiments helps you to conduct split testing to test your changes while keeping… Read more »