Using Amazon’s attribution, advertisers can analyze cross-channel performance. As Amazon provides you with raw data, it becomes harder to trace the data back to the source. To have a better understanding of their Google Ads performance, advertisers must determine the specific origin of the click.
Posts Categorized: Amazon Ads
Amazon is a platform where we are flooded with product choices and their variations. Advertisers have to find a way for their products to stand out to win the sale. So what is the way? Let’s find out.
Are you bidding for the right keywords? Is you ad spend effective? Are you using the right match types? These are some of the questions that an audit of your Amazon Ads account can answer.
While creating your Amazon Ads campaign, you will come across some default settings, that you must check before setting up your campaign.
Throughout the year 2020, Microsoft and Amazon advertising have worked hard to improve their platforms with new features and updates to give an enhanced experience to his customers. We have collected some of the important updates from these platforms and put them in writing in this blog post.