It might not have crossed your mind to check the presence of duplicate keywords in your Amazon Ads account. But we make it simple for you to track them down.
Posts Categorized: Amazon Ads
How well you reach the audience depends on the combined effort of the keywords targeted and keywords excluded from your campaign. So, what happens when you have large number of campaigns? Your negative keywords also increase. But what if some of these negative keywords are common across multiple campaigns? We have a solution for that.
Your PPC account has pre-defined limits of using some of the key features, a thing often missed out by advertisers. Though the limits are considerably large and haven’t been the cause of concern, knowing about it can help plan your campaigns more effectively.
Negative keywords in a PPC campaign, across various platforms like Google Ads, Bing Ads or Amazon Ads, are the terms for which advertiser does not wish to show their ads.
Last year, Amazon Ads, introduced new targeting options for the Sponsored Products Ads that lets advertisers target by product and fine-tune their automatic ads.