ACoS (Advertising Cost of Sales) is a great matric to scale if your Amazon PPC efforts are satisfactory. But the question comes in mind, what would be the good ACoS to know that we have done the job well.
Posts Categorized: Amazon Ads
We launched the Negative Keywords Tool for Amazon Ads roughly 2 years back. Now, with negative keywords available for Sponsored Brand campaigns, we have updated our tool with the same.
Amazon is soaring high in the digital world, updating its advertising platform with new features that enables advertisers to reach the right audiences and grow business. The year 2019 was quite thrilling for Amazon as it extended its reach to new countries and developed new targeting options.
Negative keywords is an important and essential component of a PPC account. It curtails unwanted budget spend and improves the quality of traffic.
As much it is important to identify irrelevant terms, so is to identify new keywords. We help you find not only the irrelevant terms but also the ones that you can potentially bid on.