Like Google Ads, Amazon advertising has the option to narrow down your targeting by excluding irrelevant keywords, brands, and products from triggering your ad. In this post, we discuss them in length.
Posts Categorized: Amazon Ads
Now you can add negative product targets for Amazon Ads from Karooya’s Negative Keywords Tool dashboard. We couldn’t have been happier!
Managing a paid search campaign manually becomes quite challenging as it requires time and effort. Automating some of those repetitive tasks with the a PPC automation tools can help shed some of that burden.
ACoS (Advertising Cost of Sales) is a great matric to scale if your Amazon PPC efforts are satisfactory. But the question comes in mind, what would be the good ACoS to know that we have done the job well.
We launched the Negative Keywords Tool for Amazon Ads roughly 2 years back. Now, with negative keywords available for Sponsored Brand campaigns, we have updated our tool with the same.