Duplicate Keywords is an unnecessary competition that you would prefer to avoid, as it builds competition not with competitors ads but your own ads. Though advertisers might find its presence harmless, it does have significant affect on your campaign’s performance.
Posts Categorized: Keywords
How To Increase Keyword Impressions In Google Ads?
An ideal practice to drive relevant conversions from your ad is to identify the right keywords. And improving impression share for the relevant keyword optimizes your CTR and conversion performance. So, how do you work out maximizing your keyword impressions?
Avoid Keyword Cannibalization In Paid Search Campaign
PPC campaigns use a mix of keyword match types to leave no opportunity in tapping the right search query. But is it resulting in triggering the right ad at the right cost and delivering results.
Google Ads Search Campaign Checklist
While creating new search campaign, advertisers must do a quick sanity check. It helps cover up any bloopers and unblock any potential opportunities that were unseen while creating the campaign.
AdWords Negative Keyword Match Types – Best Practices
Negative keywords restricts your ad from showing for irrelevant search queries. But, when your ad will be triggered is decided by what negative keyword match types you choose.
"Karooya - Negative Keywords Tool"
Cut down wasted ad spend in your Google Ads account easily with negative keyword recommendations. Save 10-20% of your budget in minutes! Free for ad accounts with monthly spend less than $10,000.
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