Negative keywords help restrict an ad from being displayed for search queries that are not related with the business or are not the audience that they intend to connect with. How does one find these negative keywords? There are many ways through which one can ascertain what keywords to add as negative keywords, here’s a… Read more »
Monthly Archives: January 2016
Weekly PPC News – PPC Trends And Tactics You Can’t Ignore In 2016
The first Weekly PPC News for the year 2016 brings you with a list of articles that will help plan better and strategically in this year. Know how the past year’s developments can contribute in uplifting your PPC campaigns and what all you can expect in the PPC space with PPC pros predicting the developments.
Reasons to Bid on Brand Terms in Your PPC Campaign
Marketers are always on the lookout to formulate the best marketing strategy for their business. Divulging into pay-per-click advertising is a wise step to ensure that you stay on top of the competition. But to make sure you are really ahead of not only your competitor but also ahead of your marketing goals you need… Read more »
