This week’s PPCChat session was hosted by @NeptuneMoon who sought experts view on Small Budget Campaigns, Tight Geo Targets, and Low Search Volume and how to achieve big results in these situations.
Posts By: Amita
Weekly PPC News – Auction-Time Bidding to Search Ads 360,Audience Targeting Solution and more
Welcome to this week’s PPC News recap! Need for negative keywords for Amazon Advertising, Create right Facebook Audience, Changes made to earned subscribers column in Google Ads, Smart Bidding to drive better omnichannel results in Google Ads, and more.
What is the Best Match Type for Negative Keywords?
Negative keyword match type helps to improve your click-through rate and reduce wasted ad spend. By using an appropriate match type, we influence the way of how a negative keyword should work in blocking the irrelevant search terms.
PPCChat | Brand & Competitor Bidding | 17th September 2019
Hosted by @NeptuneMoon, this week’s PPCChat session was focused on Brand and Bidding. Experts shared their views on reasons for bidding on brand terms, their success and failure, reasons for bidding on competitors’ terms and more.
Weekly PPC News – Availability of Optimization Score, Introducing Sponsored Display and more
Welcome to this week’s PPC News recap! Announcement of product negative keyword conflicts report, 3 tricks to solve common Facebook Ads issues, Availability of Optimization Score in the Google Ads mobile app, Launch of Sponsered Display in Amazon, Update regarding Accelerated delivery sunset and more.
