Here is a quick recap of top PPC posts which were trending in the month of August. Announcements of Broad Match and Phrase Match Modifiers keywords, Google’s announcement of a new account map, Quora’s announcement to use the ability to use LiveRamp IdentityLink, Off-Facebook activity to give more control and transparency, Facebook’s announcement of moving budget to the campaign level, Availability… Read more »
Posts By: Amita
PPCChat | Changes Announced by Google Ads,New Strategies for Bidding | 27th August 2019
Hosted by @NeptuneMoon, today’s PPCChat discussion started with the announcements made by Google Ads over the past few months (End of accelerated ad delivery and Average position sunsetting). She also sought PPCers views on Facebook Ads Campaign Budget Optimization, New bidding strategies and more.
Weekly PPC News – Google To Sunset Accelerated Delivery, New Smart Bidding Strategy and more
Welcome to this week’s PPC News ! Google updated its bidding strategy with a new smart bidding option and also announced that Standard Delivery will be the only ad delivery option available from next month, Off-Facebook activity to offer more transparency. All this and more in this week’s recap.
How Do You Get Negative Keywords in Amazon Ads?
In today’s world, where everything has become so digitalized, Amazon advertising is flourishing like a luxuriant tree. The best way for advertisers to take benefit of this profitable platform is “Negative Keywords”.
PPCChat | Facebook Ad Creative | 20th August 2019
Last week guest host Amy Bishop inquired about Favorite FB objective, Account structure to follow and more. Hosted by Julie F Bacchini, this week’s PPCChat session was inspired in part by last week’s chat. It was focused on Facebook Ad Creative, specific requirements, variables to test in ad creative and more.