As 2025 draws near, PPC experts are gearing up to forecast the future of paid search and paid social advertising. Will the major PPC platforms solidify their position in 2025, and what are their predictions for the industry? Here is the screencap of the session which was hosted by Julie F Bacchini.
Posts Categorized: PPCChat
PPCChat | PPC Holiday Wish List | 10th December 2024
PPCChat is a forum where experts share their insights and concerns about leading PPC platforms. This week, PPC professionals shared their holiday wish lists for Google Ads, Microsoft Advertising, Meta, and more. Here’s a recap of this week’s PPCChat session, hosted by Julie F. Bacchini.
PPCChat | BFCM 2024 – How Did It Go? | 3rd December 2024
During this week’s PPCChat session, host Julie F Bacchini sought experts’ views on BFCM period, what was their overall impression, what is there strategy for the rest of the holiday shopping season 2024 and more.
PPCChat | What is on Our Minds | 19th November 2024
Here is the screencap of this week’s PPCChat discussion where host Julie F Bacchini sought experts’ views on AI and the PPC industry in 2025, What will 2025 look like for the economy and business? and more
PPCChat | Stopping Wasted Spend – Can It Still Be Done? | 12th November 2024
In this week’s PPCChat session, host Julie F Bacchini asked experts how they identify wasted spend in their accounts, what actions PPC professionals are taking to reduce it, what platforms could do to help address wasted spend, and more.


