Learn about Google Ads plans to update GDN mobile targeting and exclusions, new bidding strategies added to Bing Ads platform, about Bin Ads remarketing exclusions, Bing Ads success story with AOL, identifying paid search prospects and more in this week’s PPC News recap.
Missed out on top PPC posts published in the month of July? Here’s a quick recap of what was trending. Learn about Google’s rebranding and other announcements made during its annual advertiser’s even, create ads in the new format with responsive search ads preview tool, new campaign type for hotels and more news covered in this month’s recap of Top PPC News.
This week’s PPCChat session was hosted by Cory Henke. The session had PPC experts discuss everything about YouTube advertising, from what features they liked there to sharing opinions about how impactful the platform is for a brand, from hurdles faced on the platform to predicting which features (that are in beta currently) will click with the advertisers and more.
In order to help advertisers analyze their ads in the new ad format, we have updated our Ad Performance Script to include Responsive Search Ads too.
Learn about Amazon’s plans to expand its Sponsored Product ads across the internet, using AdWords Auction Insights Tool for your search campaigns, new LinkedIn reporting experience, whether AI is actually as fruitful as it is predicted to be, script to stop overspending of your AdWords budget and more in this week’s PPC News recap.
