Single Keyword Ad Groups (SKAGs) have long been recognized as a powerful strategy in pay-per-click (PPC) advertising. It is a Google Ads bidding strategy that focuses on creating and managing individual ad groups for each keyword allowing advertisers to target their ads more precisely and improve their click-through rate (CTR).
Read more »We are thrilled to share that Karooya has extended its partnership with White Label World Expo Frankfurt, Europe’s foremost and highly influential event where you can network with dedicated white-label professionals, online sellers and suppliers.
Read more »Greetings readers! PPCChat discussion on Twitter is a popular one and mainly focuses on the changes and concerns related to PPC industry. This week’s session was hosted by Julie F Bacchini who sought views on the value gained out of PPCChat discussions, any thoughts or feedback about PPCChat and its future and more.
Read more »This week’s PPCChat session, hosted by Julie F Bacchini, covered a wide range of questions related to conversion tracking. Participants discussed the different types of conversion actions that can be tracked in PPC campaigns, different methods for tracking conversions, and the challenges that can arise with conversion tracking.
Read more »Greetings readers! With Twitter becoming increasingly unreliable, this week’s PPCChat discussion which was hosted by Julie F Bacchini, was all about finding and testing a new platform to have PPCChat activities.
Read more »
