This week’s PPCChat session was focused on the recent announcement by Google to extend the support for third-party cookies until 2023. Host Julie F Bacchini sought experts’ thoughts on this development, their predictions, whether they can do anything to help with data loss and more.
Read more »All your efforts in building a website turns fruitful when you start seeing the inflow of traffic. However to maintain the traffic you need to make sure that you rank well for your target keywords and stay ahead of your competition
Read more »Making contracts and setting the right expectations with clients is a way to be successful with them. In this week’s session, host Julie F Bacchini sought PPCers views on the importance of contracts, do they outline anything special in their contracts, how do they go about setting the right expectation with their clients on a new project, what is the biggest challenge they face while setting the expectations, and more.
Read more »To gather keyword ideas, a keyword research tool is very important. There are many keyword research tools available in the market but Google ads keyword planner stands out among all those tools.
Read more »Communicating with clients about PPC strategies and campaign performance is very important. In this week’s PPCChat session, host Julie F Bacchini sought PPCers views on the channels they use generally for client communication. the most challenging communication, the nature of most of their communication, and more.
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