Greetings Happy Readers! In this week’s PPCChat session, host Amalia Fowler sought experts views on the leadership role in PPC, what vlue helps them in their career, who has influnced their journey in PPC and more.
Posts By: Amita
PPCChat | Getting the Most Out of Microsoft Advertising in 2022 | 8th March 2022
Greetings Happy Readers! Microsoft Advertising is a type of PPC advertising that can be quite effective. During this week’s PPCChat session, host Julie F Bacchini & guest host John Lee found out, what kind of campaigns marketers are running in Microsoft Advertising, recent features and capabilities, PPCers exceptations from MSFTAdvertising and more.
PPCChat | How to Best Use PPC Data | 1st March 2022
Greetings Readers! During this week’s PPCChat session, host Julie F Bacchini & guest host Sonika discussed, how to use the PPC data to its best potential. Experts expressed their views on the useful metrics, how frequently they are using this data for optimization, their favourite data point to give special insight into something and more.
Monthly Roundup | Top PPC News | February 2022
Greetings, dear visitors! Here’s another round of top PPC news to keep you up to date on the latest developments and changes in the industry. This month’s roundup should provide you with some useful insights.
Your Step-by-Step Guide to Shared Negative Keywords in Google Ads
One strategy to improve the performance of your Google ads campaign is to create a Negative Keywords List. It simplifies the process of applying common negative keywords to several campaigns. You can quickly compile a list of campaign-specific keywords and assign them with a single click.


