You might notice that there has been significant change in your account performance but what led to it was a question that would require some deep study. Google’s Explanations feature solves this problem.
Posts Categorized: Google Ads Tips
How to Copy Negative Keywords From One Campaign To Another?
Some negative keywords are common across campaigns primarily because of there irrelevance to the business. If there are such common sets of negative keywords, ideally one should consider using Negative Keywords List, but we still look into how to copy the negative keywords on Google Ads Interface as well Ads Google Ads Editor.
Google’s Expanded Text Ads – Understanding Headline 3 and Headline 2
Expanded Text Ads has made paid search marketing more engaging by offering an extra room for advertisers to display their product information.
How To Remove Negative Keywords in Google Ads?
Negative keywords helps filter who views your ads. It gives you the control over your ad spend and helps drive relevant traffic to your business. But many a times a conflicting negative keyword can reverse the role of blocking relevant traffic too.
Automated Bidding Insights From PPC Town Hall Podcast
Frederick Valleys has been hosting some interesting PPC Town Hall sessions that are discussing about the impact of COVID-19 on PPC, what areas to look into, what measures to adopt and more. We looked into the first four of these session, and the thoughts shared around Automated Bidding .
