Are you anxious about your PPC campaign reaching to the desired audience? Have you ever wondered, how can you extend your reach? To increase your market presence, there are many ways to follow and Google Ads Audience Targeting is one among them.
Posts Categorized: Google Ads Tips
How To Optimize Your Ad Copy in Google Ads?
Your ad communicates about your business to customers who don’t yet know you. Making optimal use of the messaging and targeting thus plays a significant role in delivering the results desired. Here we discuss what makes an ad copy a successful one.
How To Use The New Google Keyword Planner Effectively
With Google confirming the Keyword Planner changes, the last week, all speculations about the same were given a closure.
Why Your Negative Keywords Are Not Working?
Wondering, why even after a certain term as negative keyword your ads are still showing? We discuss the reasons why this might be happening.
Merkle | Digital Marketing Report for Q1 2019 – Highlights
Merkel recently released their Digital Marketing report for Q1 2019. Google Shopping gained popularity when compared with text ads, impact of Apple’s recent release of ITP 2.1 on audience targeting strategies, Amazon advertising continues to grow where as Facebook faces downside in this regard.