Karooya Blog Blog
Karooya Blog Blog

Posts Categorized: PPC Audit

How To Outrank AdWords Competitors With Target Outranking Share?

Posted 11:38 am by Kirti & filed under Google Ads Tips, PPC Audit.

[Update as on 18 October, 2019] – Target Outranking Share and Target Search Page Location bidding strategies have been discontinued from June, 2019.

Review Your Landing Page Experience & Improve Quality Score

Posted 11:05 am by Kirti & filed under Google Ads Tips, PPC Audit.

Improving Quality Score can be a tedious task if you are not sure of what to improve and how. As known, the major contributors to determine the QS are CTR, landing page experience and ad relevance.

Importance Of PPC Competitor Analysis For Your Google Ads Account

Posted 3:21 pm by Kirti & filed under Google Ads Tips, PPC Audit.

PPC Audit is a key task for advertisers. To withstand the competitive winds, advertisers must not only optimize Google Ads account (auditing campaign settings, ad copy, keywords, targeting, etc.) but also audit the competitive landscape.

AdWords Account Audit Checklist Part 3 – Ad Extensions, Targeting & more

Posted 11:28 am by Kirti & filed under Google Ads Tips, PPC Audit.

In the Part 3 series of the audit checklist we bring to you some of the top things to keep a note of while auditing your AdWords account for ad extensions, shopping campaigns, RLSA & more.

Google Ads Account Audit Checklist Part 2 – Campaign Budget, Keywords & more

Posted 10:40 am by Kirti & filed under Google Ads Tips, Negative Keywords, PPC Audit.

In continuation to the Audit Checklist – Part 1, here is the Part 2 series that will cover the top things to look under your budget, ad group, ad and keywords while auditing your account.

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