PPCChat | Major Impacts on PPC Industry | 18th February 2020

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Hosted by Julie F Bacchini, this week’s PPCChat session was an interesting one. Julie sought PPCers views on the new Google Partner requirements, How the Google partner program should look like, Concerns regarding Chrome announcement to stop all third-party cookie tracking and more.

PPCChat | PPC Audits | 11th February 2020

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Hosted by Julie F Bacchini, this week’s PPCChat session was focused on the client’s expectation from PPC audit, Formal checklist while performing audits, General advice on doing audits and more.

PPCChat | Acquisition vs. Retention in PPC | 28th January 2020

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Hosted by Julie F Bacchini, this week’s PPCChat session was focused on the rough split between acquisition and retention, the biggest issue encountered when running acquisition & retention campaigns, favorite strategy or tactic for retention goaled campaigns and more.