In this week’s PPCChat session, experts shed light on the differences they are noticing in the Google Ads keyword matching, What are experts doing to mitigate the impact of the looser matching, What kind of audiences they are currently using in Facebook and more. This week’s session was hosted by Julie F Bacchini.
Posts Categorized: PPCChat
PPCChat | Affect on Advertising Due to Recent Events in the US | 2nd June 2020
Hosted by Julie F Bacchini, In this week’s PPCChat session, experts discussed how advertising is getting affected because of the recent events unfolding in the US and across the world. How are they managing their clients during these critical times, What PPC community can do to have a positive impact and more.
PPCChat | Ad Copies | 26th May 2020
This week’s PPCChat session was hosted by Julie F Bacchini. During the session, experts discussed ad copies in search ads and social ads, Are ad copies working well in these critical times, From where they are getting inspiration for ad copy, What is the process they are following to create new ad copy and more.
PPCChat | Managing PPC During A Recession | 19th May 2020
PPC experts discuss about the economic impact of the pandemic, how to handle such rough conditions, action steps to prepare for recession, what skillset they are adding on, plan to manage the economic volatility, and more. Hosted by Julie F Bacchini, this week’s PPCChat discussion addressed all these concerns.
PPCChat | Finding New Ideas | 12th May 2020
Hosted by Julie F Bacchini, this week’s PPCChat session has sought experts’ thoughts about trying new ideas in their PPC accounts, Are new ideas working out, What timeframe to give to these new ideas to decide if they are worth continuing or trying in other accounts and more.