Here is a quick recap of top PPC posts that were trending in the month of February. Announcement of new Shopping functionalities in Microsoft Ads, Announcement of two new features by Quora: Advanced Match and Conversions Windows, Google Ads released v3_0 of the Google Ads API beta, More relevant ads with IF functions in Microsoft Advertising and more.
For a healthy Google Ads account, you need to keep reviewing the search terms that triggered your ad. It can be quiet a tedious task to do. The Search Terms Report makes it a little easier, thus saves time.
This week’s PPCChat session was hosted by Julie F Bacchini who sought experts’ views on types of keyword matching, The biggest challenge with the current state of keyword matching, Future of keyword in search and more.
Welcome to this week’s PPC News recap! Continous audience sharing in your Google Ads manager account, Understanding ROAS, Using the Google Tag Manager template gallery, Achieve Google Ads optimization score to 100% and more.
Hosted by Julie F Bacchini, this week’s PPCChat session was an interesting one. Julie sought PPCers views on the new Google Partner requirements, How the Google partner program should look like, Concerns regarding Chrome announcement to stop all third-party cookie tracking and more.
