Welcome to this week’s PPC News recap! Availability of v202002 of the Google Ad Manager API, Facebook conversion objective campaigns to grow down-funnel conversions, Top PPC automation trends in 2020, More relevant ad with if function and more.
We have updated our ETA Preview Tool with yet another feature. We have created the export feature recently for quick upload on Google Ads account.
To expand the ad with additional information and give more reasons for the audience to select your product/ business, Google Ads platform offers us nine extensions. One of them is Structured Snippet Extension.
Google releases its financial result every quarter, giving us insight into how they have progressed. They used to share paid-click and cost-per-click information on Google Properties along with other results. As of late, they have discontinued sharing that data.
Hosted by Julie F Bacchini, this week’s PPCChat session was focused on the client’s expectation from PPC audit, Formal checklist while performing audits, General advice on doing audits and more.
