This week’s PPCChat session was insightful. Host Julie F Bacchini explored how to manage unrealistic performance expectations, strategies for maintaining results on reduced budgets, and ways to navigate tough conversations in reporting.
Posts By: Amita
Monthly Roundup | Top PPC News | February 2025
Looking for the latest PPC trends and updates? This month’s roundup covers major platform updates, emerging trends and the latest updates and actionable takeaways to help you refine your advertising strategy.
How to do Competitor Analysis to Thrive on Amazon?
Competitor analysis is a crucial process for understanding your competitors and their strategies. Observing and analyzing your competitors’ activities can greatly enhance your performance.
PPCChat | How Will Changing Search Habits Impact PPC? | 25th February 2025
This week’s discussion was inspired by a Digiday article exploring the importance of shifting search habits for advertisers. Here’s a recap of the session, hosted by Julie F Bacchini.
PPCChat | Things I Wish I Knew Sooner in PPC | 18th February 2025
Whether it’s various ad platforms, clients, or PPC accounts, there are insights experts wish they had known beforehand. Host Julie F. Bacchini explored these and more in this week’s PPCChat discussion.
