Boost your digital advertising game with Tinuiti’s Q2 report—a detailed look at how major platforms like Google, Meta, and Amazon performed. Using anonymized campaign data, it offers valuable insights to help you stay ahead of the curve and make smarter, data-driven decisions.
Posts By: Amita
Monthly Roundup | Top PPC News | July 2025
July saw major updates in paid advertising. Google’s AI ads now pull headlines from blog posts and create sitelinks automatically. Google Analytics added Reddit cost tracking for better campaign insights. Amazon cut back on Google Shopping ads, opening the door for other businesses to benefit and more.
PPCChat | Dream Jobs – In PPC & Out of PPC | 29th July 2025
Here is the screencap of this week’s PPCChat session where host Julie F Bacchini sought PPCers views on their dream jobs in PPC and out of PPC.
PPCChat | Reaching Cold Audiences in 2025 | 22nd July 2025
Here is the screencap of this week’s PPCChat session, where host Julie F Bacchini engaged experts in a discussion about the platforms they use to reach cold audiences. The conversation covered whether there are significant differences in performance between cold and warm audiences, if those differences vary by platform, and more.
PPCChat | Google Ads Hidden Queries – What It Means for Your Accounts | 15th July 2025
During this week’s PPCChat session, host Boris Beceric sought experts’ views on Colin Slattery‘s article on hidden search terms, performance gap on visible and hidden search terms, tactics used to limit wasted spend from hidden terms and more
