From new platform features to industry trends, this month’s PPC roundup brings together everything advertisers need. The goal is to help quickly catch up on what’s new without digging through endless updates.
Posts By: Amita
PPCChat | Getting It Wrong in PPC | 26th August 2025
We all make assumptions, and at times, they can go wrong. In the PPC industry, experts make mistakes which still haunt them. Clients might ask something to do, which PPCers know is wrong. All experts need help to understand if the things they are dealing with are right or wrong. Host Julie F Bacchini addressed… Read more »
PPCChat | Wishing for Platform Upgrades, New Features, Retiring Features | 12th August 2025
In this week’s PPCChat discussion, host Julia Vyse invited experts to share the features they’d add or the problems they’d solve on ad platforms if they had the chance.
Digital Ads Benchmark Report by Tinuiti | Q2 2025 | Key Highlights
Boost your digital advertising game with Tinuiti’s Q2 report—a detailed look at how major platforms like Google, Meta, and Amazon performed. Using anonymized campaign data, it offers valuable insights to help you stay ahead of the curve and make smarter, data-driven decisions.
Monthly Roundup | Top PPC News | July 2025
July saw major updates in paid advertising. Google’s AI ads now pull headlines from blog posts and create sitelinks automatically. Google Analytics added Reddit cost tracking for better campaign insights. Amazon cut back on Google Shopping ads, opening the door for other businesses to benefit and more.
