Karooya Blog Blog
Karooya Blog Blog

Posts By: Amita

Google Ads Benchmark Report by Tinuiti | Q3 2020 | Key Highlights

Posted 12:59 pm by Amita & filed under Google Ads Tips.

Tinuiti, a US-based digital marketing agency, shared the Google Ads Benchmark Report for Q3, 2020. Q3 was quite different from Q2 for many advertisers in terms of new changes in the Google Ads platform, Smart shopping & more. Here are some of the key findings from the report.

How to Improve Google Ads Ad Relevance Score?

Posted 4:43 pm by Amita & filed under Google Ads Tips.

The one way to improve the ad position on the SERP is to improve your quality score and one of the main contributors of quality score is Ad Relevance.

Weekly PPC News – Tweet Creation Process in Ads Manager, Impact of Google Ads Search Term Report Change and more

Posted 11:39 am by Amita & filed under PPC Roundup.

Here is a recap of this week’s PPC News edition! Discover deal seekers with Google Ads new features, Set up Microsoft Ads event tracking, Respond to real-time holiday demand with Smart Shopping campaigns, Google Ads search terms report change & Its Impact, and more.

PPCChat | What Does Antitrust Mean For PPC (If Anything)? | 20th October 2020

Posted 12:09 pm by Amita & filed under PPCChat.

In this week’s PPCChat session, host Sam sought experts’ reactions on the recent news regarding the justice department suing Google for violating federal antitrust laws, its effect on the entire tech industry & how it is affecting the PPC industry.

Weekly PPC News – Google Tests Local Ads in Maps Auto-Suggests, PPC Brand Safety 2020 and More

Posted 4:19 pm by Amita & filed under PPC Roundup.

Here is a recap of this week’s PPC News edition! Google is testing local ads in maps auto-suggests, PPC brand safety 2020, Updates on automated bidding strategies in Microsoft Advertising, Amplify your holiday marketing with Amazon Attribution, and more.

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