Welcome to this week’s PPC News recap! New features for Smart Shopping Campaign and Responsive Display Ads, Image Extension beta, New Instagram Shop & Facebook Pay, Using Showcase Shopping Ads, Pinterest’s New eCommerce Features, and more.
Posts By: Amita
PPCChat | YouTube Advertising | 14th July 2020
This week’s PPCChat session welcomed guest host @coryhenke who discussed the advantages of testing videos on YouTube, The biggest hurdle to test the budget for YouTube, Best ways to evaluate a YouTube campaign with minimal conversion volume and more.
Weekly PPC News – Deadline Extension To Adopt Parallel Tracking, Helpful PPC Tools & Automation
Welcome to this week’s PPC News edition! Google has introduced three new features on the overview page, Manager account on Google Ads mobile app, Microsoft Advertising’s keyword planner, Practical ways of developing creative solutions to gain PPC success, and more.
PPCChat | Positioning & PPC | 7th July 2020
This week’s PPCChat session was addressed by guest host @aprildunford. It was a learning session for all PPC experts. It drew everyone’s attention to the meaning of the term “Positioning” in the PPC space, Use of storytelling as a tool, and much more.
Weekly PPC News – Introducing Digital Marketing Center, Free Retail Listing To Google Search
Welcome to this week’s PPC News edition! Create Facebook Custom Audience Based On Shopping Activity, Google is testing ads for local business profile, Tips for PPC competitor analysis, Ad labeling for shopping ads on desktop and more.