Key Considerations for Google Ads Automated Bidding

Posted by & filed under Google Ads Tips.

PPC platforms and bidding are two sides of the same coin. Your bid is crucial in determining the ad’s placement and timing. While it’s not the sole factor influencing traffic, it serves as the initial stride towards realizing your PPC objectives.

Digital Ads Benchmark Report By Tinuiti | Q2 2023 | Key Highlights

Posted by & filed under Google Ads Tips.

Tinuiti, a US-based digital marketing agency, presents the Q2 2023 Digital Ads Benchmark Report, offering valuable insights into the latest trends for Google, Meta, Amazon, and various other platforms. This report draws from anonymized performance data collected from Tinuiti’s managed advertising programs and showcases several noteworthy findings, as outlined below.