While creating new search campaign, advertisers must do a quick sanity check. It helps cover up any bloopers and unblock any potential opportunities that were unseen while creating the campaign.
Posts Categorized: Google Ads Tips
Brand Safety with Negative Keywords in AdWords Search Campaigns
We have been discussing about the evolving digital space which offers opportunities to connect with a wide spectrum of audience. But with this evolution comes a downside, which is the risk of losing brand authenticity by getting positioned alongside offensive content or showing your ad on brand-unsafe inventory.
Key Highlights From Merkle Q2, 2017 Digital Marketing Report
Merkle released its Digital Marketing Report for Quarter 2, this week. We elaborate some of the key findings from the report in this post.
How To Make Bulk Changes To Final URL with AdWords Editor
Have a new landing page that you wish to add to your active ads but do not want to delete that ad? Here is how you can make bulk edits to your existing set of ads in AdWords Editor.
How to Get Your Ad in First Position on Google?
On Google, getting your ad in the first position for keywords relevant to your businesses, not only increases the chances of getting clicks but builds top-of-mind recall for your brand and product.
