Expanded Text Ads is still the talk of the town along with the burgeoning (recently launched) Message Extensions. Are you making use of these features this holiday season? Expert insights around this and many other more interesting topics covered in this week’s PPC recap.
Posts Categorized: Google Ads Tips
Why Quality Score is An Essential Component of PPC Audit?
An audit of your PPC account ensures that all the loopholes are covered up and required actionable steps are taken to improve the overall performance.
[Transcript] Combatting Rising Cost Per Aquisition with Audience Targeting
During the SCLSEM 2016, Brad Geddes led an entire session where he discussed about audience targeting and the various aspects that improves the process of reaching out to the right customers at the right time.
[Transcript] Getting the Most Out of Google Shopping This Holiday Season
Holiday season is round the corner. For advertisers using Google Shopping campaigns, this is the peak time when they can reap benefits from their PPC activities. So which areas should you drive your focus on, what were the trends during last year’s holiday season, Tracy Carmen and Amanda Melvin unearths some of the key findings and… Read more »
How Wasted Spend Report Helps Save Your AdWords Budget?
Karooya’s Free AdWords Audit Report highlights the problem areas and helps identify potential opportunities for improving your account performance.