Posts Categorized: PPCChat

Host Julie F Bacchini and guest host Navah Hopkins spoke about automation during this week’s PPCChat discussion. How can experts compare human automation & ad network automation? what are some areas where PPCers can trust ad network automation?, what is the role of human automation?and more

As the fourth quarter rapidly approaches, it’s only natural to inquire if PPC experts are fully prepared for Q4, are they strategizing differently for Q4 in 2023? Do their budgeting tactics vary across different platforms? What are their personal expectations for how Q4 will unfold this year? These were some of the questions that host… Read more »

During this week’s PPCChat discussion, host Julie F Bacchini revisited PPC myths that are still out there and how PPCers might go about finally busting them.

“What Should We Reasonably Expect From Platforms?” seemed like a good topic for this week’s PPCChat discussion as yesterday, one of Google’s antitrust trials started & Apple’s big event too. Here is the screencap of the entire session which was hosted by Julie F Bacchini.

To keep up with this ever-changing PPC industry, experts need to be alert and updated. How do they keep themselves updated? , Do economic and technical updates or changes affect their strategies? , Do they wish to have a source that can help them to keep up with all this stuff? These questions and more… Read more »