With SMX Advanced conference held the last week, all you internet marketers can find a lot to learn from their expert sessions. Also, discussed the previous week were ways to optimize campaigns using labels and fixing disapproved products for Google Shopping campaigns.
Posts Categorized: PPC Roundup
Weekly PPC News – Google announces monetizing tool for app developers
Gear up for a bunch of informative articles on AdWords, published the last week. The news captured monetizing developer apps, understanding A/B testing for your campaigns, expert tips shared on live chat, using reporting tools to its best, know-how of AdWords features and more.
Weekly PPC News – Should you bid on brand terms?
From Google’s announcement of location specific mobile ads to tips from PPC expert Melissa, here’s the synopsis of the stories that will be ‘food for thought‘ for your PPC campaigns:
Weekly PPC News – Google releases new version of AdWords Editor 11.0
With the new AdWords Editor launched last week, there is a lot to explore and implement. Here are some other interesting reads that help you understand how to optimally design display ads, analyze travel paid search, know more about voice search, evaluate whether Facebook PPC campaign is for you or not and more.
Weekly PPC News – Google announces new mobile-friendly tools & formats
With Google improving its mobile search user experience, marketers have a lot to look out for. Other than the announcement from Google, here are a couple of articles that will help you plan your negative keywords group better, understand the keyword match types better and more.