Launched last year, Discovery campaign uses Google’s machine learning to show the best combinations of your ad assets.
Read more »In this week’s PPCChat, host markkennedysem sought PPCers views on the go-to-ad extension, What extensions do they rarely use, What are the ways experts are utilizing ad extensions and more.
Read more »Welcome to this week’s edition of PPC News! Facebook relaxes ban on ads for non-medical masks, Things we learn about automated bidding in this pandemic, How to do better display advertising during COVID-19, Track multiple conversion events in Google ads, and more.
Read more »You might notice that there has been significant change in your account performance but what led to it was a question that would require some deep study. Google’s Explanations feature solves this problem.
Read more »In this week’s PPCChat session, experts shed light on the differences they are noticing in the Google Ads keyword matching, What are experts doing to mitigate the impact of the looser matching, What kind of audiences they are currently using in Facebook and more. This week’s session was hosted by Julie F Bacchini.
