Karooya Blog Blog
Karooya Blog Blog

PPCChat | Filling the Funnel- The PPC Mantra Explored | 26th March 2019

Posted March 27th, 2019 by Amita & filed under PPCChat.

This week’s PPC Chat session was hosted by Julie F Bacchini which sheds light on the concept of the Funnel in PPC and which part of the funnel has been focused by PPCers for their PPC work and more.

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Using The New Product Targeting in Amazon Ads

Posted March 26th, 2019 by Kirti & filed under Amazon Ads.

Earlier this year, we did a post which dealt with the new targeting options introduced for Automatic Targeting. With this post we look into the options announced for manual targeting and how to go about setting it up for your Amazon Ads campaigns.

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Weekly PPC News – Google Ads Import Updated in Bing Editor, New Audience Targeting in LinkedIn and more

Posted March 25th, 2019 by Amita & filed under PPC Roundup.

Welcome to this week’s PPC News recap! New guide by Google Ad Manager for retailers, steps taken by Facebook regarding discrimination in ads, Bing Ads Editor improvements to make Google Ads import seamless, Quora makes promoting answers easy and more

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PPCChat | PPC App Campaigns | 20th March 2019

Posted March 20th, 2019 by Amita & filed under PPCChat.

Hosted by Julia Vyse, this week’s PPCChat session discussed about App Campaign, challenges faced with PPC for apps, app trackers used by PPCers, industries PPCers use the App campaign for and more.

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Weekly PPC News – Google Ads Adds Recommended Columns, Facebook Updates Relevant Score Metrics and more

Posted March 18th, 2019 by Amita & filed under PPC Roundup.

Welcome to this week’s PPC News recap! Google Ads introducing the Query Builder tool, Introducing a new policy manager for a customized experience on Google Ads, Amazon New-to-Brand metrics, what it takes to build a successful PPC program and more. Read more »

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