Karooya Blog Blog
Karooya Blog Blog

PPCChat | Facebook and Instagram Video Ads | 13 Nov, 2018

Posted November 14th, 2018 by Kirti & filed under PPCChat.

This week’s PPCChat session was hosted by Akvile DeFazio. PPC experts discussed about facing challenges while using Facebook and Instagram video ads, feedback on Facebook’s Video Creation Kit, using shorter vs longer duration video ads and more.

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Weekly PPC News – Bing Ads Script in Beta, Google Ads New Search Position Metrics and more

Posted November 12th, 2018 by Kirti & filed under PPC Roundup.

This week’s PPC News covers the top posts from the last week where Google announced that they will be rolling out new search position metrics for advertisers to get more useful insights, being allowed to now create goals before setting up your campaign, Bing Ads rolling out Bing Ads script in beta  and more.

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Weekly PPC News – New vs Returning Segmentation Available, Amazon Product Targeting and more

Posted November 5th, 2018 by Kirti & filed under PPC Roundup.

This week’s PPC News covers the top posts from the last week. Google rolled out New vs Returning segmentation, Bing Ads made account management easier with recurring insertion orders, Quora Ads announced another bidding option with the launch of CPM bidding and more.

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Key Highlights From Merkle Q3, 2018 Digital Marketing Report

Posted November 1st, 2018 by Kirti & filed under Google Ads Tips.

Merkle released its Digital Marketing Report for Quarter 3, 2018 last week. We elaborate some of the key findings from the report in this post.

You can download the report from here

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PPCChat | PPC Efficiency | Oct 30, 2018

Posted October 31st, 2018 by Kirti & filed under PPCChat.

This week’s PPCChat session was hosted by Robert Brady. PPC experts discussed about what PPC efficiency means to them, channels helping them improve their efficiency, how they track it, what tools they use to improve efficiency and more.

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